The business, brand and human impact of RFID and IoT Technologies to create FLOW OVER FRICTION and revolutionize the customer experience.

Introducing FLOW

Retailers today have to operate in a fluid, unpredictable and fundamentally changing industry. But whilst the landscape is shifting, one thing remains constant: human nature. An understanding of the human state and how connected technology can affect it is hugely powerful for retailers. It is the knowledge with which they can play smarter. It creates a science of shopping.

Creating customer experiences that go well beyond what is expected, and that starts with RFID”

Bll Toney
Vice President, Global Market, RFID
Avery Dennison

A New Report From Avery Dennison:
FLOW OVER FRICTION

The insights provided in this report are invaluable. Human behavior is driven by feelings. Feelings are responses to environments. Connected technology can be utilized to create a retail environment that not only feels good, but leads to desired consumer behavior. Connected technology allows retailers to overcome frictions, meet modern consumer needs in every moment and produce a seamless shopping journey.

We call this FLOW.

 

Download the report now

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